The New Grandeur Hybrid Demonstrator, The Granger-like Change

출처:네이버

In the vehicle's life cycle, the model year changes and product quality improvements are carried out in a small way for one to two years after the new vehicle's launch. And when you're about three years old, the F/L is what we call the Facelift, which brings you freshness and freshness, and that's what we call attention to the product. In the next two years, we will be introducing a whole new vehicle to complete a product life cycle.

The New Grandeur, just introduced in this cycle, is a facelift (F/L). Recently, Hyundai enjoys improving product quality more than facelift, but its role in boosting sales by adding freshness and newness around half of the cycle remains unchanged. In general, Facelift focuses on minor details of the front and rear parts, and updating indoor equipment.

As the product itself has a shorter life span, facelift has more manufacturers that focus on changes in the power train than changes in appearance, and change platforms and designs in full change. It's kind of a trend in the automotive industry.

Hyundai Motor also seemed to keep pace with the trend, but in a recent series of facelift models it seems to have turned in a completely different direction. The New Avante, which was introduced before the 8th generation Sonata New Rise, and the New Grandeur, the main character of today’s test drive, have also changed to match the full-change. There are many reasons behind this huge change: the fast-changing trend in the market, the design language of the re-establishing brand, the environmental and safety regulations, and the expansion of the new market.

The New Grandeur is also believed to have undergone a major change to consolidate its position as a Hyundai Motor flagship and to join the flow of new cars that have just been released or are due to be released. The New Grandeur, which has made so many unusual changes with Facelift, is here to introduce what we have seen as a test drive.

External design
Unlike the facelift, which typically changes the retraction level, The New Grandeur has wiped out the traces of the existing Grandeur (IG) from its exterior design. Except for exterior mirrors and front doors, we’ve made a major change that’s hard to find a panel that’s shared outside the vehicle. The main changes in design can be summarized in originality, youth and Heritage. This is because the design is younger than the previous model, as well as the Heritage, which was made by the predecessor Grandeur.


The key to change is in the face of a completely different world. If the Grandeur before the Facelift was a typical semi-large sedan, the New Grandeur was painted with a young, unconventional face that wouldn’t be awkward for the Sonata or Avante. Cleaning up traces of the old model was a large and bold radiator grille, which was connected organically to the radiator grille.

The grille, which is large enough to cover the entire front, follows the shape of the cascading but incorporates a parametric Jewel design that emphasizes the pattern of the diamond. Also, the headlights were applied to the area where the diamond pattern is lit by LED DRL and direction indicator lights. Deep grille, radiator grille integral head lamps reduce size and draw sharply compared to conventional models, creating a completely different impression. The design of LEDs in the headlamps also highlights the diamond shape.

With so many changes in the front, the side often retains the existing model. Changing the design on the side increases the cost of front/rear changes significantly, usually the same as the existing model. In the case of the New Grandeur, the wheelbase has been magnified by 40mm to change the side design. The A-pillar and the front door are the same as the old Grandeur, but we changed the design of the back door, the C-pillar and the quarter-glass.

It is not a noticeable difference, but you can see a typical flagship sedan in the shape of the quarter glass. The change is aimed at solidifying its position with Hyundai Motor's flagship. In addition, there was a change in front design to emphasize the volume of the radiator grille rather than the three-dimensional formations, which left a long front overhang.

If you're announcing a new line that's completely different from the fleet Grandeur at the front, the back is a very modern interpretation of the Heritage of the fleet model. The overall configuration is not much different from the previous model, but it’s new, fresh and well-represented.


Except for the third-generation Grandeur, the Grandeur XG, the design of the tail lamps has been applied to all of the Grandeur’s previous models, but is more stylish and sporty.

The pre-facelift design reminded us of Dodge’s sedan, and we don’t see any such regret in the facelift model. The horizontal, long taillamps made the car look wider, while saving its shape in a three-dimensional configuration. The initials of the Grandeur are in the middle of the trunk and the dual muffler tips and diffusers are applied to the bottom, so it's not too complicated or simple.

Unlike the front, which has lost its popularity by focusing on younger, newer designs, the latest family look, I think the side and the back are quite complete.

Internal design
With a universal facelift model, you tend to choose and focus on external changes or internal changes. But in the case of The New Grandeur, along with a massive change in exterior design, we've also made a lot of changes in the interior at full-change levels of change. Considering the product's life cycle, the scope of the change is so great that the new model will be introduced in the near future, and it will make you think that...

Of course, unlike outside, where there is a division of likes and dislikes, the changes inside are not far-fetched enough to be welcomed. We’ve changed both the design and configuration of our dashboards to keep up with the latest trends, and we’ve worked hard on materials and build to deliver a very clear and clear view of the ‘high-end’ experience. It is also characterized by a strong delivery of my high-tech image with the latest equipment.


The four-spoke steering wheel, which is the same as the Sonata, is wrapped in textured leather and, for the 'caligrapy' specification, is also fitted with leather and stitch on the horn cover to create a luxurious feel. Clusters beyond the steering wheel also have a 12.3 inch full-color LCD type with impressive graphics.

The infotainment display, which had been awkwardly placed with an analogue clock, also features a 12.3 inch wide display to ensure fullness. In addition, the company adopted a new interface named Aqua UI, which is a bit different from the existing Hyundai Motor Company. The application of the new UI is welcome, as the existing UI focuses on functionality rather than aesthetic, but it is no different from the Genesis.

However, it is regrettable that there are no noticeable changes except for icons and parts of the 12.3-inch display on the home screen. In addition, the position of the display, which felt somewhat distant, was also somewhat uncomfortable when operated by the touch.

The new UI infotainment coupled with the new UI’s infotainment is JBL, the system is the same as the existing Grandeur, but the sound was more clear and clear than expected, thanks to improvements in N.V.H. including the active use of double-jointed acoustic glass.

Below the infotainment display is a physical button for multimedia operation and a air conditioning controller with a color display. For air conditioning controllers with added LCDs, the frequent functions used during operation are physically buttoned, and those that are not are built into the display, giving a glimpse into both intuitive operation and user experience. In addition, the air-cleaner system, which includes fine dust sensors for the first time as a Korean car, is also a major change in the New Grandeur air conditioner.

There are electronic shift buttons and storage spaces with covers that are changed to the same type as the Sonata, removing the physical shift levers and adding new storage space at the bottom of the center tunnel.

In addition, the new Ambient Light, Nappa Porridge with additional quilting, Crash Pad with artificial leather, and aluminium interior materials have been applied differently, but you can see that changes have been made to enhance indoor space.

Interior space
If it's a universal facelift, it doesn't change the interior as mentioned earlier. They often add specifications, improve the quality of the product, or change the material. In the case of the New Grandeur, there was an increase of 60 mm in the field and 40 mm in the axle, with an augmentation of 40 mm, which leads to an extension of the interior space.

Of course, the front seats are no different from the old Grandeur. The configuration, design, and materials of the dashboard have all changed, but the space you feel is the same as the existing model. The nappa leather seats convey a good sense of seating, and the waist disc protection and smart posture control features made it difficult to drive for long periods of time.


The front seats remain the same, so any changes are concentrated in the rear seats. With the increased wheelbase, additional interior space is available to identify the leisurely legroom. Just looking at the legroom in the backseat space gives you the impression that this is enough, without the need for a bigger, more expensive car. However, unlike the leisurely legroom, the butt part of the seat is relatively short, and the comfort given by the seat is less for those with a large physique.

The concern for the rear seats is faithful. A separate air-vent is preceded by an arm rest with a multimedia remote control, heated seats, manual blinds applied to left/right glass and electric blinds on the rear windows. Additional infotainment monitors for the rear seats and separate air purifiers are also available.